Magazine Advertisement Research

Gorillaz - Plastic Beach (NME MAG)

This advertisement is found on the back page of the magazine, its a full A4 sized advertisement with a large picture on it. There is a bold black outline behind the picture which makes you focus onto the picture and title straight away. The contrast of the black and white colours makes the writing stand out and makes it a lot easier to read. The image is relevant to the Gorillaz title on the advertisement as the picture shows a plastic model of a small island which i suppose you could call a beech. This image could be the actual image on the Cd cover for this album meaning that all they needed to use to advertise this is the 5 star ratings at the bottom and the contacts at the bottom of the page. The Font of the title is wavy, this gives you the effect of the sea as the title is positioned over the water.

The Black Keys.- NME Mag

This advertisement is completely different to the orillaz advert as its just a black box with white text inside it. All it tells you is the name of the album that will be Released and when it will be released. This isn't an attractive advertisement becuase of the colours that are used and it doesnt even stand out on the page. It looks very similar to a buisness advertisement of a service. It is positioned at the bottom of the page which shows that its one of the least important parts of the page. This doesnt really go with the conventions of a music advertisment as it doesnt look as if the music would be fun, because of the colours and the small sized advertisment it looks boring and in my opinion wouldnt catch peoples eye unlike the big advertisement of the Gorillaz which has a large picture and alot of 5-4 star ratings to go with it. With further research this advertisment includes the album cover just like the gorillaz advertisment. Thats the only part of the advertisment that they have in common.

The White Stripes - NME Mag

The white stripes under great northern lights advertisement again is similar to the gorillaz advertisment, it shows the album cover over half of the page that it features on. Over the image is a number of awards that thye album has won over 2010. All the font on this Advertisement is white which is very relevant to the Title of the band (the white Stripes). Below the image is information about the Album "First Live Album". To some people this would attract them to listen to it if its their first album recorded live. This Advertisent is very bold as the whole page is red with black and white writing. This advertisent shows the importance of parts of the magazine at the top of the page moving to the bottom. They are showing off the awards by using them at the top in Bold white fonts. It also tells you at the bottom of the page that there will be Dvds realised at cinemas. That means that this advertisement isnt just for the music album but is also advertising the cinema showings for the DVD.